> Their customers prefer ...
Sure they prefer it. I prefer a soup-to-nuts high-assurance personal laptop, or a private 747, but I'm not willing to pay for them. I know my laptop can be exploited. My point is that it's an economic question, not one of technical specifications.
> Intel knows their dominant position with lockin to x86 code lets them ignore customers' preferences if they deliver something useful. It's an oligopoly effect.
To a degree. Customer could use their TPMs for many of the same functions as ME, or get third party devices for out-of-band remote control like AMT. Intel just needs to make it good enough, but that's the 'intentional', so to speak, design of marketplaces.
I would love it if AMD took the opportunity, and security became a competitive arms race between them.