I've been watching this for years and, frequently, Apple stock value goes down after the company announces it has met or exceeded expectations. I have no idea why this happens.
Someone told me that market behavior is anticipatory. Makes sense I guess. So everyone must be assuming that because expectations are up now (because of new stuff), that they will be down next quarter (no new stuff coming)?
> I have no idea why this happens.
Buy the rumour, sell the news
AAPL just fell to where it was early yesterday. People bought it hoping for blowout numbers and stock going crazy and then sell off when it doesn't happen.
Could it be because of a news[1] that iPhone8 may be delayed until 2018, and they would try to see a iPhone &s that would look like the 7 instead?
In my past personal observations, large amount of AAPL movement has to do with where the prevailing options contracts lie and not with any underlying fundamentals.
After hours trading is often very different than the market the next day. Two percent in after market just means there won't be a very big jump tomorrow.
The announcement and call was simply "mhew..." as expected. Nothing really happening until the next quarter. The drop in after hours again is tiny compared to the run-up in the last three months $AAPL has had.