Hopefully Google, Samsung or Microsoft(?!) will sell open hardware/firmware that isn't subsidized by collecting information.
Amazon is basically following the CueCat strategy. https://en.wikipedia.org/wiki/CueCat#Failure
> The company's response to these hacks was to assert that users did not own the devices and had no right to modify or reverse engineer them. Threats of legal action against the hackers swiftly brought on more controversy and criticism.
For your other comment, what kind of command-response skill could be monetized? Surely for the majority of use cases, the Alexa skill should remain free with your purchased/subscribed product on the other side? E.g. the "skill" to read NPR should always be free, but NPR is still monetized via subscription or commercials.
The only example that jumps out at me would be Amazon Echo Games, something like text-based adventures built for voice. Otherwise, skills themselves are just a gateway to an already monetized service, no?