You are not understanding the problem and therefore you are shifting the POV from an IT problem to an economic problem. M going to use a more direct "example" from my POV: Imagine if JetBrains suddenly forces you to use their own "cloud platform" to host your own applications and projects? of course the IDE it's free and you can prototype everything for free, just need to paid for what you use, they got your back as longest you paid them to.