Reading title I thought that it will be about helping people switch to a different text editor. One that is not an improved version of a text editor from 70s.
I am a vim user, but I want to switch to something different. I mainly use it now, because of inertia. Don't bother with replying how editing model of vim is still relevant today. Or how one should think about vim as a language - a verb and a motion. I know all those arguments and I even agree with them to some extent. However I would argue that vim's interface is quite taxing for the mind - at least for my mind. Editing may be efficient, but I read more code then I edit.