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Let's not forget the astonishing amount of dark patterns in their UI. Cancelling your Blue Apron account is... quite the experience.

(Not to mention their food model seems to be "30% is crap we need to get rid of, and you will buy it")

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I actually don't recall any negative experience when I cancelled my account. It might be because I'd already opted out the future deliveries, but closed the account with no issues.

I did it recently. You have to email them, at which point they send you a link. At that point it's pretty straight forward.

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