OP here. I didn't submit this because of politics, but because the validity of Google's search engine results is something that may concern the community. The takeaway here might be that until Google does something about this, you are being overtaken by the competitor with more recent updates, spread through a number of online properties. For instance: Hashicorp could try to improve traffic by moving all their product blogs to their respective domains. I'll add that despite Google's attention to Black hat SEO throughout the years, identifying these types of affiliations is an open problem, perhaps not that critical for a functioning search engine (until gaming starts to skew the results). So maybe that's somehing we'll have to take into consideration for years to come.