Maybe what's good for business isn't always good for the user, and the only reason anyone thinks capitalism works this way is that it makes some people rich. :)
Seriously though Kyle if you are reading this, figure out how to time or space out your pop-ups. It's a little intense.
125k rev at, say, 15% margin is less than 20k/mo income. Decent for a one person company I suppose but hardly untold riches.