I'm curious what applications they have in mind, or if they maybe just participate to get in on the hype and explore their options.
I'm curious what applications they have in mind, or if they maybe just participate to get in on the hype and explore their options.
Big-corps sit on piles of cash. They have an "innovation department". They have VC arm. They throw money in accelerators, they organise fintech hackathons, They invest in small startups. They do many a strange thing with their money!
EDIT:
>just participate to get in on the hype
This.
What does Ethereum with no PoW bring to the table?
In most cases, I think companies are likely to use the Ethereum codebase and run their own private chain using their own servers.
That mostly defeats the purpose of a blockchain, but it arguably still provides more security than using a single, centralized database somewhere.
When you use a private blockchain, I like to think of it as being a bit like using a corporate intranet vs the public internet. It's disconnected, but it's possible at some point that data will flow across the public Ethereum blockchain if it's in the members' interest.
For example, imagine a private, permissioned blockchain using proof of stake for the insurance industry[1]. Since it's permissioned, only the major players get invites, and since they know each other, trust is higher than on a public blockchain. Each player has a certain number of shares/tokens, used to validate transactions. They use this to streamline their business. At some point (purely speculative on my part) they may wish to share information with some other entity who is not a part of their private blockchain. It's possible that data from the private blockchain could pass along the public Ethereum blockchain at this point, perhaps to an external auditor, regulator, other financial institution, etc.
[1] There is a proof of concept in this vein- http://www.swissre.com/reinsurance/insurers_and_reinsurers_l...
Yes. Or rather a small group in the company, that is trying to get political advantage, improve its profile, or simply impress the boss' boss, put together a convincing internal reason to join the alliance, and with high enough backing it becomes real. Something like that project was undoubtedly tried in every major bank and finance house - the few that got through shows that the internal decision making at those other places is actually working quite well :-)