I would have expected a low power TI solution to use a MSP430 instead of the ARM. It would be an interesting to see the tradeoffs for a comparable MSP430 solution.
TI keeps trying to push their MSP432 cortex-M4 series on me as a replacement for MSP430. I guess they don't want to have customers go with a different vendor just because TI doesn't have an ARM solution that supports whatever code module or toolchain the customer wants to use.