We also do research and try to move the state of the art. Although we share our results and methods largely through courses rather than academic papers.
Our plan is to teach more material each year, in less time, with less prerequisites, by both curating the best practice techniques and adding our own.
So far we've spent much more time on education than research since that's the highest leverage activity right now (helping create more world class practitioners helps move the field forward). And most of the research is more curation and meta-analysis to figure out what really works in practice.