The fact that they seem to be pretending that this use case does not exist and stubbornly declare themselves to be exclusively a gaming company is baffling to me.
The fact that they seem to be pretending that this use case does not exist and stubbornly declare themselves to be exclusively a gaming company is baffling to me.
Brief research suggests that the entirety of Etherium mining is roughly equivalent to 1 quarter of AMDs GPU sales. It seems gaming is the much bigger chunk of demand (Nvidia sells 3x what AMD sells, so annual gaming sales are roughly 10x the total Etherium spend).
* Overproduction for the sake of mining can leave you with huge oversupply of cards, which is very costly. * GPU miners can crowd out the enthusiast market, which is terrible in the long term: * gamers have brand loyalty and buy peripherals (like FreeSync monitors) and miners don't. * if gamers can't buy GPUs at affordable prices when they're building their new PC, then (some companies perceive that) they might just buy consoles instead, which shrinks the entire market. This is more a problem for the "budget" market, obviously. * Enthusiasts recommend products to non-tech-savvy consumers, which again, means that if temporary mining sales crowd out non-mining sales, they lose money in the long term.
It would also be wasted effort on AMD's part as the cards are selling like crazy anyway and once the cryptoboom stops there's still plenty of gamers left to buy them.
If they made mining-specific cards with no video output, then they would be useless on the secondhand market
a REIT is just a special case of an IT eg "tritax big box" vs a RIT Capital Partners or Wittan
The problem is their core audience (gamers) gets cranky when they can't buy cards at regular prices due to the huge crypto demand. It negatively affects their image and they would rather have their fanboys than the disloyal miners who would happily switch to nvidia if it meant a greater ROI.