The issue going forward is the lack of standardization across protocols. Despite Apple's mention in the keynote when FaceTime was announced that it would be open, FaceTime is iOS/Mac only for now. And, I don't see Facebook's playing nice with Amazon's, etc.
I've driven next to people on the highway who were on a Facetime call with their phone resting on the dash in front of the speedometer, so that is a thing that people do, unfortunately.
If you already have a apple device you are already registered and anyone else on your contacts list that also have a apple device is also ready to receive your call.
They were planning to do so, but got caught up in a lawsuit with VirnetX.
My theory about why people would rather just text than voice/video chat is that it consumes to much effort and commitment of time. People want to be able to quickly switch contexts and apps. If you're talking or video chatting then you have to be more focused and your phone is occupied during that process.
Also I think there's just an abundance of ways to communicate with anyone around the world now that video chat is not as special as it once seemed. I tried counting how many ways I could be contacts and my list was long.
Cameras in phones by Nokia et al. from 2005 are with this in mind, front facing, VGA video that is handled at the phone level as a video call:
https://en.wikipedia.org/wiki/Nokia_N70
There is no 'app' that puts the video in a http stream somehow, this was baked in functionality, now abandoned by telcos.
Yet there is the selfie phenomenon, again something that few imagined to be the thing it is. Cameras used to point outwards, now they point at the owner. I would not be surprised if cheap phones only come with selfie cameras soon, much like how laptops only come with 'selfie cameras'.
A large tablet for just doing Facebook and Facebook video does not sound portable enough for what it does, 'phablets' are better on the commute, why carry another device? Sounds to me as if Facebook are trying to hard on all the failed VR apps.
These days however it is all data.
My parents are luddites, so I still ring their landline.