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Think about it from Disney'd point of view. Netlfix is becoming a content creator. They're becoming "a Disney" type of company.

Disney has no choice but to stream direct. That is they way all video content is all going.

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I can't imagine it was anything other than Disney looking at the numbers and saying "we're generating this revenue for the streaming companies, but only taking this much in profit; if we run or own distribution we can overcharge more, give shorter rentals, block content when we want to push things in other distribution channels .. and the only cost will be more money for the customer paying for redundant distribution means, more money from the customer to pay for our increased profit, and more inconvenience".

I imagine at that point the meeting chairman said "fuck the customers, show me the money" whilst chugging a glass of bolli and sucking on a fat cigar.

... But I may be getting a little imaginative there.

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