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Not sure about this year, but last year they accounted for 11% of ticket sales:

http://www.businessinsider.com/3d-films-helped-boost-the-box...

Also, watch Avatar in 3D. It made me a believer.

11%? Is that all?

Sorry, but I'll never 'get' the 3D hype. I didn't get it in the 80s when it was massive either.

The glasses are so distracting, uncomfortable. The image is dim. The colors washed out. The 3D effects are so obvious and off-putting it's like watching a movie and being jabbed in the eye with sticks every so often.

Movies already contain all of the visual clues our brain need to understand the 3D within them. Stereoscopy is just an unnecessary addition.

Is Avatar a good enough story to stand up on its own without the special effects?

It made you a believer in the 3D technology used in Avatar.

Hence the "Real" vs. "Fake" distinction. Although, a lot of natively shot 3D films don't have nowhere near as much stereographic thought as Cameron applied.

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