This is not quite correct, in my opinion.
Copyright only applies to your work, and works which are derivative works according to copyright.
You can't write a license that requires someone to release 'all' his work under the GPL, for example. (It may be different if it's a contract.)
That's just what the FSF wants you to think. Of course, it usually doesn't pay to go through the legal hassel to defend yourself from unjustified claims by the FSF -- thus it's an effective chilling strategy.
For more information, see http://www.law.washington.edu/lta/swp/Law/derivative.html