Stores like Walmart and Target are intentionally designed to be inefficient and maze like in an effort to get you spend more time browsing (and buying).
Facebook is the digital equivalent of that.
Facebook is the digital equivalent of that.
The milk is in the back on purpose, but products are grouped relatively sensibly too.
The design of the path through the storey was not chosen to annoy you, but to make optimal use of display and saleroom space.
But yes, Hilbert curve rather than maze, makes sense.