Did you read the article? That very statement by the founders is discussed and contextualized within. Where's the lie?
1) They've explicitly said they aren't trying to do.
2) Given their product, would be a ridiculous thing to try to do in the first place.
It's a lie.
Are you arguing against the linked FastCompany article?
> People who shop at the same Bay Area corner stores that Bodega wants to eliminate, like me, aren't worried about any problem the startup wants to solve.
You said:
> the linked FastCompany article?
Did the link change? Right now it's to an inflammatory engadget article that slurs tech workers as subhuman "things":
> "It's almost like someone said "Siri, show me why everyone hates and fears the things wearing human suits known as techies."