Hi, just thought I'd chime in with my experience.

The Call to action buttons link to a login page, but the buttons "Start building your ideal week today" seem to suggest this would take me either direct to the app or at least to a signup page. This confused me a little, and I'm sure it would confuse others.

The login page itself doesn't look great for converting people, the "create an account" button gets drowned out and it took me a second to find it.

I'd suggest linking directly to a signup page and having a seperate link on the homepage for existing users to login.

Hope this helps.