It's possibly more interesting to think in terms of $\nabla_\mu T^{\mu\nu} = 0$ which is the generalized conservation of stress-energy-momentum, and to think in terms of energy-momentum entering and exiting regions of spacetime. The gravitational radiation carries momentum out of a (comfortably flat-ish at the boundary) region of spacetime tightly enclosing the inspirallers and merger, and delivers momentum elsewhere in the inspiraller's forward light cone.
In an otherwise expanding vacuum solution, the radiated momentum just propagates to future null infinity. Since we have other matter in our universe, the gravitational radiation can donate some of the original momentum to matter outside our chosen region, causing bits of matter along a lightlike path to move a small amount (or if you want to switch to an energy picture, ordinary matter outside our chosen region will become a tiny bit hotter upon feeling the gravitational radiation).
Although the amount of stress-energy-momentum radiated out of our region comprising the inspirallers is enormous (and at peak is so brief that the power is almost unimaginably enormous), the coupling of gravitational radiation to matter is extremely weak, so there will be very little scattering or absorption by matter outside the region. Consequently, most of the momentum crossing to the outside of our Schwarzschild-like boundary around the merger will still go to future null infinity.
It's this weak coupling that leads to your intuition about a human having to be very close to the merger itself in order to feel anything noticeable from the gravitational radiation.
By comparison one would expect balding to happen so that we recover a no-hair state from the merged BH, and there are decent reasons to expect more than gravitational radiation to be shed during balding. Additionally the individual BHs may have a lot of energetic particles entrained around them, and much of that will be moving on geodesics conducive to extremely high energy interactions (think of a pair of BHs whose rotational axes are parallel but with each BH dragging its accretion disc in the opposite CW/CCW direction, and we can add in extreme inverse Compton scattering just prior to contact as the photon rings around each BH interact relativistically with charged particles around the other). And of course this picture is likely to be much more dramatic in the case of an NS-BH merger.
Another way of thinking about this is that the build-up of momentum due to gravitational interactions is typically slow (and steady) but may have no upper limit, and that's the source of danger rather than a quick (and briefly high amplitude) gravitational interaction that doesn't take away more than a few percent of the built-up momentum of the matter at and near the source of the burst of gravitational radiation.
A human being close enough to the merger to feel the effects of gravitational radiation is thus likely to be feeling an awful lot more from excitations in the non-gravitational fields, or alternatively, the nearby human being is at risk of collision with ultrarelativistic (i.e., ultra-high-momentum) matter.