Turo is a short term car rental marketplace. Fair is a flexible "long-term" car leasing service. They have two different business models and are serving two different problems.
By the way, with my referral code (SHAANR100) you can save $1,000 off the start payment until 10/31/17.
Disclaimer x2: I work for Fair :)
Disclaimer x4: I work for Fair :)