EDIT: It would be
great if downvoters took the time to indicate which part specifically they think is wrong. I've edited the post to remove unnecessary antagonizing parts. Remember that this is merely my opinion.
> features that aren't even nearly advanced
Windows, while not a UNIX basis (which can be an actual problem for technically-inclined users, eg developers) is vastly more advanced that macOS, especially for business users. Generally for maintream users, Windows or macOS are both intuitive after enough time spent using them; what's putting off is to switch from one to the other (eg shortcuts, etc.) Windows management (I mean the app's windows, not the OS) is notoriously bad on OSX these days compared to most other Desktop Environments.
Likewise for Linux, certainly the least user-friendly but second to none to perform advanced stuff (eg Deep Learning, or 'edgy' virtualization for instance involving GPU pass-through).
Don't get this the wrong way, macOS is OK for the masses, but on par with Windows 10 nowadays.
This is a personal opinion based on using all three OS daily, and from observing friends/family using any of them. As long as you make the right choice, there's no 'better' OS, just different pros and cons that suit each user more or less.
Most notably, I now have to troubleshoot my mother's workflow on OSX/iOS (simple stuff, mostly related to printing and sharing pictures/scans), it wasn't so a few years ago. As of 2017 I personally have a much simpler experience out of the box on Android+Windows.