Someone risking certain death for a promotional video is pretty nauseating.
They are not risking a fall with some possibility of death (or perhaps just a grazed knee), they are risking certain death. You fall, you die.
I have no idea what George Carlin's rant against the term "self-help" has to do with this, but it was pretty funny. So, thanks?
Also, the path isn't that narrow, so the chance of tripping and falling off the path (especially assuming they already know the route) seems minimal.