That's a game that may work in the short term but the long term consequences are pretty grave, especially since there seems to be a concentrating effect of such moves where more and more control is ceded to ever fewer companies.
It will be hard enough to maintain a tax base that can keep the lights on in a country as it is with all the change coming our way, creating playing field differences like these between SME's and behemots is going to erode that tax base very quickly.