How I Reached Over 100M Views on LinkedIn in 5 Months

You've got to give it to Josh Fetcher, he's great at writing "content" that drags you in and forces you to read it through and through.

Do I respect him as a businessperson or as a professional? No.

In my first week in San Francisco (last May), I went to a "growth marketing meetup" - yes I know, I know. He was talking about how he had a scraper that looked for people with certain keywords in their bio, and then tweeted at them, inviting them to events. He then boasted about how people thank him for the personalised "outreach" and how he had a secondary program that ran accounts that would then favorite that tweet to provide "social proof." I couldn't believe what I was hearing, much less that people were clapping at this!

I really dislike the dishonesty of this type of growth hacking. Josh is the kind of guy to talk up his how "amazing" his company culture is in one post, but then talks about firing an employee on their first day (but cleverly painting it as a sad side effect of #startuplife). He's worked for what, 5 "amazing" startups (never heard of them lol), yet got fired/quit suspiciously quickly from all of them? He'll post about how he's got a company where they boast about having "$500k in deals" (a deal isn't a deal until it's signed mate, regardless of what they say).

But then again - what is the point of me saying this. This is a guy who recently posted about how he's "26 and won't take your advice."

This sort of crap might fly while the industry is booming, but when the tide goes out, we'll see who's been swimming without togs. Good riddance.

Wow, I had to stop half way through. It's the "optimizations" and "best practices" like the ones in the article that really exemplify how hollow content has become.

Theses garbage posts usually have very little actual content. I suspect that this made the top of HN by vote stuffing.

Some good advice here with some somewhat controversial advice. The writer has a unique style to their narrative that may be off putting to some, but more generally he offers some insights about rules that will make you a better writer if followed.

Related somewhat, I was browsing the infamous “Haribo sugar free gummi bears” Amazon reviews today and I somewhat bemusedly thought that a lot of the pieces, while a bit crass, were actually pretty rich in great metaphor. If certain people spent as much effort crafting compelling narratives of their presentations, social media posts, and emails at work as they did finding creative ways to describe their bowel movements, one might discover that they can craft much more of a compelling narrative than they thought they were previously capable of.

I hate this garbage.

It adds nothing to the conversation.

The problem: It's hollow.

The story never really happened.

There's never any insightful discussion.

Stop it.

Garbage like this is a plague.

And I hate you for it.

Clearly I'm not in the target audience, had to close the page at the point he said text in waves made his content interesting. Any annoyed me sufficiently to type out a comment.

I'm all for succinct, but this is just putting a dress on vacuous unreadable nonsense.

Two observations: Impressive line spacing to content ratio + This is what you get when you use the lowest ranked writer on iWriter/similar