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Cloud brokerage? The key is that they don't just wrap Amazon, but rather multiple cloud providers, and offer some degree of abstraction to enable multi-cloud architectures.

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I am not talking about reselling or just wrapping it in a different package. My point is that a lot of companies are over paying Amazon by a lot. There is room to improve this.

This is a classic service company, but the service it provides can be quantified and measured in a great way

That is typically part of the cloud brokerage value add.

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