So why aren't people working on that?
So why aren't people working on that?
http://www.pbs.org/wgbh/nova/sciencenow/0403/03.html
http://www.msnbc.msn.com/id/25949447/#slice-2
When it does happen though, I think it'll be a massive breakthrough for public health. There are tons of diseases whose prevalence would be slashed just by raising the fitness level of the general population.
I would hope they are. Of course if something like that actually comes out there will be lots of pushback from those with overdeveloped Protestant work ethics. No pain no gain, it's "cheating" to just take a pill, etc.
I'm talking about the assumption that exercise is some sort of pain for gain tradeoff that you would suffer through in exchange for a later reward, but is itself unpleasant or undesirable without the health benefits. This insiduous paradigm seems to be everywhere in (at least) American culture.
And so the magic pill already exists! And there's no patent. No copay. No HMO can deny you it. And it's fun!