If $1000 is life changing money for you, you have no business spending $15 on a lottery ticket, unless you are terrible at managing money, which might have something more to do with their situation more than living in the richest nation on Earth.
The "wealth distribution" is entirely at CAH's expense. They only surfaced that language because they made a point of communicating to the non-recipients that they wouldn't be receiving anything on top of their original contract (of getting the game for cash, which they totally got).
They "Deserve To Taste Something Other Than Shame", by Ijeoma Oluo: https://theestablishment.co/poor-people-deserve-to-taste-som...
I realize I didn't clarify explicitly. While I'd agree that a one-time $15 gamble would be an irrationally exorbitant expense if it was in place of a family meal, I think we're talking about different things.
Even if "poor people" were <$1000 away from financial ruin, $15 towards a reusable entertainment asset is quite different than $15 towards one-off lottery tickets.