See, that's the kind of bullshit that makes it hard to tell whether you're honestly misinformed, or disingenuous. The ISPs at issue are the ones providing last-mile connectivity. That's a textbook example of a natural monopoly. You can't make it not a natural monopoly. The free market will never settle on a strategy of providing competition in the form of multiple parallel and competing cables along every residential street and driveway. Regulation of the inevitable monopolies is the only solution that doesn't completely ignore reality and basic economic concepts. There's no alternative that can be expected to be at all effective.