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Comment by computator | Hacker News Reader

This is what a HUGIN submarine drone looks like (from the manufacturer's site):

https://www.km.kongsberg.com/ks/web/nokbg0240.nsf/AllWeb/B3F...

fun fact: Kongsberg also runs arctic teleports/earth stations: https://www.google.com/search?q=kongsberg+satellite+services...

And they're a defence contractor. It's sort of like a much smaller Norwegian domestic version of Lockheed Martin or Boeing.

> When you purchase a HUGIN AUV you join the our family.

That's an interesting point of view. I guess it's common with really expensive things?

In the first world, it's also common with motorcycles, which are one of the most inexpensive forms of private powered transportation.

The shared traits among motorcycles and an AUV include a more adventurous risk profile, affinity for mechanical devices, and less ubiquitous uptake than alternative forms of transportation.

Or even just an expectation that the product is going to require some DIY maintenance, and mutual support from other users. With, for instance, 3D printers, this works in inverse proportion to the expense of the purchase... if you buy a cheap one, you are joining a community - you don't expect it to be perfect, but tinkering and optimizing is likely part of the attraction in the first place. If you buy an expensive one, it's most likely because of a straightforward business need and you're going to rely on the manufacturer for support like any other product.

Not necessarily...InstantPot told me that when I bought their ~$100 device

And are you invited to an instant pot user conferences too?

Previously on HN we said net promoter score considered harmful https://news.ycombinator.com/item?id=16003514 but I am curious to know the NPS for instant pot.

I have one and I've personally gotten more than five friends to buy. So far the feedback has been positive. I know nothing about the company and receive zero commission or guidance.

Your submarine gets a free baptism by the godfather of typos

It continues:

> This means access to support 24 hours a day, 365 days a year. The HUGIN family also provides upgrades, advice, training and participation in our AUV user conference where ideas and experience are shared.

So they do mean something concrete by it, even if the language is flowery and over-affectionate.

Yeah I should have quoted that to begin with. It's interesting that all the training is really part of the product too.

//Off Topic// As an ex-Notes developer, good to see it still used.

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