Let’s try another more illustrative question - what would the reaction be if he were an Indian in India doing that to Indians or doing it to Americans.

There would definitely be outrage.

As other people have said, he comes across as lacking humanity. Especially as the people using Jio phones would be the kind of people who are not rich or well off.

In fairness to the person, he could just be clueless and doesn’t really think of the people trying to use his service as people.

Hmm. That makes him sound worse.

I know a friend who thinks like that, And Is not a bad person....

I don’t know - this guy comes across as if he doesn’t realize that he is manipulating people less informed and weaker than him like someone orchestrating ants into following sugar.