Hello! I'm the author of this article. I created a new account to post this. I hope it's not too long, but if you're in a hurry, reading the abstract/introduction is enough to understand the gist of it. I'd gladly answer any questions, criticism or feedback :-)
Edit: I removed "kill" from the title of the article, because I now realize it sounded a little harsh. That harshness wasn't intentional :-)