Here's a few excerpts:
If your goal is to be heard, you need to fucking scream! We spend so much time crafting our thoughts into these prefect morsels of information, yet so little time finding an audience to read and acknowledge our work. The average blogger spends roughly 3.5 hours creating a blog post, yet only about 15 – 20 minutes promoting it.
It’s published! My work is over, it’s time to celebrate. Ugh, nope. It’s what you do after you hit that publish button that will set you apart from the rest.
Don’t believe the “if you build it, they will come” fallacy. It’s the single biggest reason most bloggers fail to secure an audience for their content and ignore the 80/20 principle. Having said that, finding an audience is no easy feat. In fact, most successful bloggers will argue it takes considerably more effort than the blog post itself. It’s a slow and steady process as each little plug here, a share there, a mention or a comment compounds the next until you start seeing serious results.
Source: http://blogenhancement.com/blog/2017/09/13/if-crafting-your-...