To put this in perspective, the iFund, which supports iOS projects has a $200M budget.
So, not that I have something with this Chile project, but I feel it's getting way too much "airtime" on HN. I don't need to see this daily on the RSS feed.
I've always disliked contests of this kind. If Chile wants to really push this industry in their country, make it really simple: reduce (or remove) the taxes for software companies. This would make them an instant target for entrepreneurs and would cost them nothing.