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I think we westeners also do that. Words are symbols to us too, we don't really read the words letter by letter...

Thats why the "Aoccdrnig to rscheearch…" text is still readable ( http://knowyourmeme.com/memes/aoccdrnig-to-rscheearch ).

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I think he meant more in the fundamental difference between phonetic vs logographic. For the latter, when speaker can't read a new word but can have a good guess of what it means.

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