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Isn't Wordpress a different beast compared to Blogger in terms of it's history and the breakdown of the types of users?

Does Google or any Megacorp act monolithically over the span of a decade?

I have a conspiracy theory:

These are myths writers from Wired and PC World want us to believe in so that they attract eyeballs.

And now you sir, have recirculated these myths!

This is certainly no conspiracy. More like inconsistent and ill-considered strategy over many years. I'm sure Google genuinely wants to help Wordpress here without making a power play; it would be very much in their interests to do so - thriving independent content platforms keep the web alive and diverse which in turn reinforces the value of search.

It's just a shame that unintended consequences things like Google Reader over the years have done much to harm blogging. It could have been so much better...

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