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Comment by cm2012 | Hacker News Reader

Leads I can resell for $11,000. Sounds like a copout answer, but I basically pay Facebook $XXXk a month to do just that.

Definitely a copout :)

Can you explain a bit more....do you have a way of gathering those leads now? A way that can potentially be automated?

Zapier for $150 a month solves my needs very handily. My lifetime value to them is probably going to be 10k.

Like leads "locked" in pdf documents?

Not sure what that means?

I mean leads in the form of listings contained in pdf documents. The problem is that parsing/extracting that data is non-trivial.

In general:

  - pdf to Salesforce
  - pdf to Excel
  - pdf to database

Oh no, I mean getting people interested in buying your product to click "submit" on facebook with their email, etc.