- Memorable
- Spellable
- Readable over a phone
It's really not rocket science. - Memorable
- Spellable
- Readable over a phone
It's really not rocket science.I didn't think it was a winner when it was first suggested. We used it as a working title, and it stuck. It taught me that a company can grow into its name and make it feel very right.
Had someone told me 4 years ago we'd still be using it, and frequently being complimented on it by investors and users, I'd have been amazed too.
The standard way around this issue is to register every possible misspelling of your name and repoint it to the site. As an example, try typing tiddla.com or twidla.com into a browser and see where you end up. When I do that for your most obvious misspelling, I see a godaddy parking page. The clear course of action from here is to simply buy the domain and turn all those lost users into customers.
Shame that "accenture" is already used!
The only minor complaint I have (and whatever you do, don't take it seriously) is that it reminds me of Dora the Explorer.
Again it's just my opinion but I rather like the name.