Apple Watch doesn't excite people, says Fitbit exec

Fitbits excite people just about as much as Apple Watches, and probably even less I’d say. The whole category is pretty boring if you ask me. Fitbits are basically feature rich pedometers, and look how many people still use those. At least an Apple Watch has a little bit of Apple “pizazz” to it. A fit bit is about as exciting as strapping a featureless IBM computer from the 90’s to your wrist.

There will always be a subset of the population that wants a wearable. I just don’t think they will be/are nearly as ubiquitous as te predications a few years ago.

Take a look at Fitbit's website and see just how many product variations they sell... For their single category of product which is a fitness tracker.

Apple sells one watch and we know what it does.

The story of Job's and his four-quadrant diagram come to mind.

Pebble did excite people, but it went out of business and got bought by FitBit, who have done nothing with it.