Wow, is it just me, or is Bloomberg really on the attack on Facebook? Every article on Facebook from them submitted here and other places like Reddit have always been quite negative, especially the headline.
The implication is “old and busted”, when in reality they have modern widely distributed websites which are as contemporary as any alternative medias being inferred ... which are what exactly? Twitter?
“Journalism media” seems to be an appropriate counter.
Personally, I'm rooting for the wildebeest to come back to life and run off.
If the metaphor you are trying to paint is a struggle is between Journalism Media and Social Media, I totally disagree with the side you’re picking.