I keep hearing that analogy but it doesn't really hold water. Telephone companies don't coerce you into becoming an addict, manipulating their UIs so that you subconsciously associate their platforms with the words "friend" and "like", shove controversy and irrelevant comments from strangers into your feed so that you get annoyed and feel like you're missing out when you clearly stated that you want a chronological ordering of what your close friends and family posted, and then innocently call it "engagement" or "connecting people". So no, it's not like a telephone company.