What's bad about it is that it leads to a "market for lemons" for anyone working in the A.I. field in either engineering or sales. People see so much bullshit that they come to the conclusion that it is all bullshit.
In a world that moves too quick to have review/ratings companies for everything, you should come in skeptical and be proven wrong.
Its up to the merchant to make a great product, its up to you to compare and make good decisions.
I don’t even know who those ads are targeting. Anyone who knows anything at all about this stuff will be dismayed at the sheer BS of it all. Everyone else seeing the ads isn’t in a position to steer customers towards IBM for all their AI needs. They really need to kill the whole ad campaign, surely it’s doing IBM more harm than good.