To be blunt, this is a horrible roll-out by Google. It is a perfect example of the right hand not talking to the left hand, or the rest of the body for that matter. Several significant issues:

1) The announcement is made by Google, yet Google is not accepting EAP registrations. Very confusing.

2) The registrars accepting EAP are not as widely known as you would expect for something like this, meaning that I am going to have to pay to registrar now and then a transfer fee to transfer to my primary register down the road.

3) GoDaddy is listed as an EAP registrar, however, they are only accepting pre-registrations at this time. On top of that, they found a way to be even more shady by charging a $173.99 for "Priority Pre-Registration".