I wouldn't trust social profile hunting as a real gauge for anyone's abilities. I know plenty of good coders that don't have github accounts because they aren't involved in open source at all. There are plenty of recruiters that don't know linkedin because they have other sources that fill their pipelines. There are people that build out their profiles specifically for job searches. There are others that won't build out a profile at all.
As far as back-channel references go, I'm not a fan. I expect references to be minimal because giving a reference is odd territory. A bad reference can result in a lawsuit, so why would anyone ever give a bad one? A TMI good reference can result in a lawsuit. People should stick to the basics.
The danger territory as far as I'm concerned is hiring someone at the tail end of a long group of rejects. You peel back your instincts in order to get to the finish line.