In any other industry enjoying a monopoly position in search as google has enjoyed all these years would have reason enough to break it up into smaller pieces.
How does that work? How does Google “host” searches? 70% of searches go to Google because 70% of people type in “google”. The other 30% open IE/Edge and use Bing to search for google. Are you suggesting that when someone types in “google.com” it redirect them?
I find this funny since Google directly finances a competing browser.
For years, Google made more money on iOS than Android even after Androids market share eclipsed iOS’s market share.
They could on iOS, but it's likely outbidding Google would make Bing unprofitable. (Currently, it turns a profit, and has for years.) Satya Nadella doesn't seem to be a big fan of keeping products or services that don't make money on their own, hence his willingness to chop off entire arms of Microsoft's prior strategy.
Just like on Windows the default search is Bing and default browser Edge just no body uses them because they suck.
Bing is even two characters less and still not used. Are we honestly going to penalize a company for creating better products?
We in Earth would we penalize someone for creating a superior product?
No, it wouldn't. Formation of monopolies is not illegal or grounds for breakup. Anticompetitively leveraging market power in one market to monopolize another market is illegal, and a variety of remedies, including breakup, may be available for that.
Secondly, if there is enough competition than why has Google enjoyed overwhelming market share for such a long time ? This doesnt happen in any other industry, not with any other company and definitely not in any industry as lucrative as search ads.
Thirdly, Search is critical infrastructure. Google is known to hire lobbyist to supress research unfavourable to it. How do we know that publishers do not self-censor content critical to Google lest they get bumped from search.
Yes, in the US, for government to break up a company, there must be something illegal done.
> This doesnt happen in any other industry, not with any other company and definitely not in any industry as lucrative as search ads.
Clearly, you are posting from an alternative universe where Microsoft, who has held overwhelmingly long-term dominance in at least two different markets significanlty longer than Google has existed (desktop OS and enterprise productivity suite.)
> Thirdly, Search is critical infrastructure.
If true, that would be a reason for it to be a public utility, not to break a Google. But if we can't even get a consensus that actual internet access should be a public utility, good luck making the case that search is.
> How do we know that publishers do not self-censor content critical to Google lest they get bumped from search.
In systems with due process, punishments aren't based on “how do we know X is not true”, but instead in “here is the evidence by which we know X is true”.