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While 1 in 10 might be correct across all startups, I'm pretty sure that of the companies aspiring to be the next Google or Facebook the failure rate is far higher than 1 in 10. Otherwise all it would take is about 10 tries and statistically you would have a pretty good chance of being a multi billionaire.

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When Google and Facebook got started, they weren't trying to be the next Google or Facebook.

Can you make a really big poster with that phrase for next year's startup school?

well we dont know that. Google and FB fended off acquistion offers earlier, so they believed they have big potential in store.

Yea that would be correct I reckon - the more adventurous you try to be, the bigger the reward, but also the less chance of getting any reward.

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