But people already pay that money (on average), just not directly to FB.
If I need to lure users into using my platform by pretending to be "free" so I can get a monopoly going, then that just underlines my point of a non-viable business model.
If I need to lure users into using my platform by pretending to be "free" so I can get a monopoly going, then that just underlines my point of a non-viable business model.
You just described every startup in SV, but in any case facebook did not have ads platform in its growth phase.