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@Joyup.me we use weather, context, time of the day, day of the week, occasions, and public holidays to suggest and optimize their ads. We are trying to provide a chat UI to get necessary input and use ML to get their campaigns going. We are primarily marrying Facebook, messenger, Instagram data with POS data for food businesses. Please feel free to reach out abhi@joyup.me

This is a pretty common trigger. I was researching a similar idea a couple years ago. Some others include:

http://www.weatherunlocked.com/ http://www.weatherads.io/

Had found some others but the bookmark folder seems to be gone.

Hi @sunsetMurk, did you signup for the beta? We are reaching out to each user to build user stories and build a set of templates based on those. In any case, AdWords should be out in ~10 days and Facebook shortly after.

Yeah weather has been pitched by a lot of ad tech, and beyond some interesting creative for car companies I don't see much value. Imagine the car driving in snow if it's snowing, or in the rain etc.