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I'm in the same boat, but what I've found from talking with many people is that they use Instagram to discover places and get an inside look, with what they see on Instagram determining whether they go or not. This leads to reviews on Google like "they run a really good Instagram, but things don't measure up in-person" (I saw this exact review the other day).

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Ha. I just checked into a Marriott about an hour ago.

In the lobby, there was a giant touchscreen and one of the icons was "social media".

I tapped it, and it said "Our Instagram account is currently offline."

I chuckle to myself every time I see a superfluous piece of technology like this being out of service. Then, I realise the probable reality is that no one cares. All they care about is that the core business is still operating (for better or worse).

I've never managed to get free WiFi properly working on a plane or train.

Sounds like they just learned a good lesson about not trusting marketing. ;)

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