It is a plant, a crop like any other. As a practical matter it is no more difficult than farming apples or corn. (It actually grows wild over much of Ontario.) The only specialized infrastructure is that dictated by regulation. Sure, Canada does have a jump on building out the regulatory infrastructure, but that isn't something we can sell. We aren't going to be exporting that infrastructure to other countries because they will have their own regulations demanding a different infrastructure.
As for supporting weed sales, there are "experts" on selling pot in every country in the world. That skillset is well understood. UBC will not see a wave of foreign students looking to lean the mysteries of how to sell weed. We aren't going to see Canadians flying around the world establishing new markets and trade links. This stuff is already being grown in closets from Dubai to Alaska.